As AI-powered tools increasingly manage our daily tasks, more people are seeking ways to unplug and engage with the physical world. The movement, often called the “analog lifestyle,” focuses on slowing down, enjoying hands-on activities, and reclaiming moments from screens and generative AI.
The phenomenon is growing, even if hard to measure precisely. Hobbies traditionally seen as old-fashioned, such as knitting, painting, and crafting, are seeing a resurgence. Arts and crafts retailer Michael’s has reported a 136% increase in searches for “analog hobbies” over the past six months. Sales of guided craft kits rose 86% in 2025, with projections showing another 30% to 40% increase this year. Yarn kits, long associated with traditional hobbies, jumped 1,200% in popularity. Stacey Shively, Michael’s chief merchandising officer, explained that the company plans to expand in-store sections dedicated to these materials as demand continues to grow.
Much of the appeal lies in mental health benefits. People are increasingly using crafting and other analog hobbies as a break from constant online scrolling, particularly after the isolation and digital fatigue many experienced during the Covid-19 pandemic.
Experiencing analog first-hand
CNN Business reporter Ramishah Maruf chose to explore the analog lifestyle firsthand. Over a 48-hour period, she put aside nearly every modern device she owned, including three iPhones, a MacBook, two large desktop monitors, a Kindle, and an Alexa. The experience went beyond stepping away from technology; it centered on breaking the cycle of automatic scrolling and regaining command of her time and focus.
For many, stepping away from screens is a cultural and personal choice rather than a strict digital detox. Shaughnessy Barker, a 25-year-old living in British Columbia, has embraced an analog approach fully. She uses a landline at home and a “dumb phone” app when away, emphasizing personal interaction through calls or letters rather than social media. Barker describes herself as “an AI hater to my core,” having grown up listening to vinyl records and collecting VHS tapes, DVDs, and cassettes. She hosts tech-free craft nights and wine evenings, writes handwritten notes, and sets strict boundaries on her computer usage.
Even dedicated analog enthusiasts like Barker face challenges. Much of her work—running a vintage shop and a “snail mail club”—requires the internet, highlighting the tension between embracing offline living and managing practical responsibilities in a digital world. Barker acknowledges the paradox: using TikTok to promote a tech-free lifestyle illustrates the balancing act required to live analog in a digital age.
Why people are drawn to analog ways of living
Many people turn to analog practices as a response to AI-generated content, often called “AI slop,” which Avriel Epps, an AI researcher at the University of California Riverside, describes as repetitive, fatiguing, and lacking originality. The analog movement is not anti-technology; participants selectively integrate offline activities into their lives.
Some opt for modest yet meaningful shifts, like swapping streaming platforms for a vintage iPod, shooting on film instead of taking endless digital photos, or relying on a physical alarm clock rather than a smartphone. These decisions deliver tangible benefits and help curb dependence on digital habits. Epps notes that embracing analog tools is less about rejecting information and more about controlling how much the digital realm learns about a person, whether by stepping back from Google’s ecosystem or committing to screen‑free Sundays.
The appeal extends beyond personal satisfaction. For many, hands-on hobbies provide focus, creativity, and relaxation in ways that AI-driven entertainment cannot. During Maruf’s 48-hour experiment, she found that crafting, reading, and journaling freed up time that would otherwise be lost to scrolling. Activities like knitting, painting, or tackling physical projects allow participants to see immediate, tangible results from their efforts, reinforcing a sense of accomplishment.
Community and connection through analog hobbies
Analog practices often bring people together, creating social opportunities without screens. Maruf observed this firsthand at a knitting circle in a Brooklyn library, where participants of all ages shared tips and projects while remaining entirely screen-free. Tanya Nguyen, a regular attendee, explained that knitting offers a hands-on way to decompress while avoiding phones.
Offline activities encourage mindfulness and presence, which many participants say is hard to achieve when interacting primarily through digital devices. By focusing on the tangible—whether it’s stitching a scarf, journaling, or reading a physical book—analog enthusiasts find both satisfaction and community. For Maruf, her analog experiment allowed her to complete tasks like finishing “Wuthering Heights,” sending a handwritten postcard, and beginning a knitting project, creating a tangible sense of accomplishment beyond work or online obligations.
Difficulties faced when embracing an analog lifestyle in an ever-connected world
Despite its appeal, fully adopting an analog lifestyle presents challenges. Many responsibilities still require digital tools, from professional work to personal communications. Even devoted practitioners must navigate the tension between embracing offline life and participating in online systems necessary for daily life.
Additionally, the trend highlights generational differences. Younger adults, particularly those who grew up with technology, may find it difficult to fully detach from screens. However, as the analog lifestyle gains popularity, even partial adoption—screen-free mornings, offline hobbies, and limits on social media—can provide meaningful relief from digital fatigue and AI saturation.
The movement also signals a broader cultural change in how society relates to technology, as more people challenge AI’s place in everyday routines and look for experiences that elevate genuine creativity, authenticity, and human interaction instead of mere speed or convenience. By embracing a slower pace, dedicating themselves to hands-on efforts, and limiting dependence on AI-generated material, participants regain control of their time, focus, and imaginative expression.
An expanding cultural transformation
The surge in interest for analog hobbies signals more than a niche trend. Companies like Michael’s report dramatic growth in sales and searches for analog-focused products, suggesting that many Americans are exploring offline hobbies as a form of self-care and cultural resistance to constant digitization.
Choosing complete digital withdrawal is rarely feasible, yet an analog approach highlights how intentional periods offline can be invaluable. By weaving device-free moments into everyday life, people can sharpen their concentration, ease mental strain, and foster meaningful outcomes beyond what AI is able to duplicate.
In the end, the analog lifestyle stands as both a personal and collective reaction to a world increasingly shaped by AI, highlighting a slower pace, a renewed appreciation for concrete achievements, and a deeper reconnection with the physical world and the people within it. Whether through hands‑on activities, reading, or simply cutting back on screen exposure, this movement invites individuals to reclaim elements of life that technology often eclipses, offering a route toward greater equilibrium in the digital age.
As more individuals embrace these offline habits, it becomes evident that analog living has evolved beyond a passing trend, emerging instead as a widespread cultural movement that values deliberate, tactile experiences within an era shaped by AI and digital ease.
