Scaling Service Exports: Lessons from San José, Costa Rica
San José serves as the economic and institutional core of Costa Rica and operates as a launchpad for service exports that extend to markets worldwide. A blend of skilled talent, institutional consistency, advanced digital infrastructure, strategic incentives, and concentrated industry ecosystems shapes an environment where services — spanning software development, business process outsourcing, and a wide array of professional and creative activities — can be assembled, delivered, and scaled for audiences far beyond Costa Rica’s frontiers.Primary strategic strengths that drive scalable growthConcentrated talent and education pipeline. San José hosts the country’s leading universities and technical institutes that produce graduates in…









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